Top security tech trends for 2018

As a result of the largest data breach in South Africa’s history, as well as a record number of armed robberies against businesses recorded in 2017, security is a New Year’s resolution of most local businesses.

By Roy Alves, Sales Director, Axis Communications

Consequently, it is imperative that South African companies stay up to date with the latest security trends in technology, which will enable them to opt for the most effective solutions that protect their property, personnel, customers and assets.

Cybercriminals are ever more sophisticated and well-resourced, and tirelessly look to exploit vulnerabilities in technology across all industry sectors.

Moreover, tech trends such as mobility, BYOD (bring your own device), and the Internet of Things is culminating in many more devices needing to be connected to the network.

This equates to a plethora of new access points that cybercriminals can exploit. There are a number of Axis Communication blogs on cybersecurity that highlights the issues along with the ways in which businesses can defend themselves against these kinds of threats. Sadly, however, cybersecurity is a continual issue, and unlikely to go away anytime soon.

 

The re-birth of video analytics

For the longest time, CCTV has been purely focused on security-driven applications. However, in the last few years – especially during 2017 – security cameras have been doing more thanks to the rise in sophisticated video analytics solutions.

Today, the analysis of visual data from modern network cameras supports a wide range of functions. Whether this analysis emanates in retail for store optimisation, an enhancement of the customer experience, as a drive towards more sustainable business, or even protecting endangered rhinos in South Africa, the greater ability to analyse the feed of data from network cameras will affect all sectors in the future.

 

A move towards solutions, not product

The growth in analytics – and the added insight and value this delivers to organisations in specific sectors – is closely related to other trends, namely a move towards integrated solutions and away from specific products.

The retail sector is a great example, where we now talk to customers about solutions for store optimisation (including specific elements like queue management) and loss prevention rather than specific surveillance products in isolation.

It’s something we’re now seeing across all sectors ranging from education through to banking. There’s a desire to solve key business issues and enhance operations, rather than buy a selection of hardware and, in doing so, improving the system reliability, performance and most importantly, getting more return on investment from your surveillance security investments.

 

The potential for deep learning

One trend that shows enormous potential is the opportunity for deep learning. Machine learning and artificial intelligence are making big strides in technology, particularly in mobile where device makers such as Huawei as well as tech companies such as Microsoft and Google are churning out solutions that feature such technology.

Within the video surveillance landscape, deep learning has an enormous potential for enhancing security through predicting events, based on behaviour in the future. This will allow for intervention before an incident takes place. To showcase this some of Axis Communications’ partners are already doing very interesting work in this area. For instance, facial recognition software solutions provider Herta is tapping into the power of deep learning in order to dramatically improve the accuracy of its facial recognition algorithms, making these more robust and accurate within the most challenging and complex user scenarios. There’ll be more to come in 2018 no doubt, but it’s certainly an area that needs further time to reach its full potential.

These are the 2018 security trends your business can use to stay ahead, secure, protected, and aware of the most prevalent threats as well as the solutions to these.

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About Us

Axis is a Swedish-based IT company offering network video solutions for professional installations. Founded in 1984 and operating worldwide with offices in more than 20 countries, Axis is an innovative global market leader in network video, driving the ongoing shift from analogue to digital video surveillance.  The products are used for security surveillance and remote monitoring, but also in installations in order to streamline customers’ business processes. Based on open IP standards, Axis network cameras connect to any kind of IP network, including the internet, providing advanced video analytics features, such as motion detection, audio detection and tampering alarm solutions.

Retail: the introduction of network video has revolutionised the way retail professionals work with loss prevention, store optimisation, fraud detection, security and customer service.

Education: students and teachers hampered by the threat of harassment or violence will be comforted by the presence of reliable network cameras in the school’s public spaces.

City Surveillance: Network video is one of the most useful tools for fighting crime and protecting citizens, acting both to detect and deter. In emergencies, network cameras can help police or fire-fighters pinpoint where their assistance is most needed.

Banking: solutions installed in local bank branches can transmit images to a central location for remote viewing us

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Email:sasha.bonheim@axis.com

Web: www.axis.com

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Roy Alves, Sales Director – Africa   

Sasha Bonheim, Marketing Manager

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